Challenged by “CBS Evening News” ratings is set to make a dangerous turn after the Norah O’Donnell’s removal – removing the traditional, anchor -run format in favor of the multi -anchor ensemble that will have the feeling of a news transmission local. that the network hopes to restore viewers.
O’Donnell, who led “Evening News” after lagging behind the ratings rating against competitors in ABC and NBC, signed for the last time on Thursday – ending her stay as a speaker and management of the national news program of the night of Tiffany Network. that began in the summer of 2019.
John Dickerson and Maurice Dubois, who are opposed, are determined to follow it as co-spirals, with their first broadcast planned for Monday.
O’Donnell will continue to send long stories for “60 minutes” and “CBS Sunday Morning”.
In July, O’Donnell announced that it would be released from its role as an anchor and management editor after the 2024 presidential election to focus on an extended network role in the midst of visibility.
The decision came a few months before the parent company Paramount Global was fired at about 2000 employees as part of a move to cut $ 500 million from the budget ahead of its Joining Skydance Media.
O’Donnell’s degradation was preceded by a significant reduction in wages as her salary was reduced by more than half – from $ 8 million a year to only $ 3.8 million, The Post reported in 2022.
Evening News had only 4.6 million viewers in the last quarter and less than 670,000 in the 25-54-year-old leading demographic-after ABC World News Tonight and NBC Nightly News.
Dickerson and Dubois, who will settle in New York, will co-monitor a renovated version of “Evening News”, according to the parent Paramount Global. O’Donnell had aired every night from Washington, DC.
According to the new model, Evening News will feature a team of next correspondents, each specializing in major thematic areas such as politics, international relations, technology and investigative journalism.
Instead of relying on a single speaker that gives the news from behind a table, the program will now include direct reports, field analysis and a stronger emphasis on expert comments.
Margaret Brennan, moderator of Sunday’s political show “Face the Nation”, will lead the coverage from Washington, DC, while Lonnie Quinn, a Dubois colleague on WCBS-TV, has been named the weather chief.
This change coincides with the broader tendencies of the industry, where viewers require a deeper reporting, visual diver instead of conventional studio -based broadcasts.
The transition also coincides with a broader restructuring of CBS news operations, reflecting the company’s relocation to a more digital approach to the center.
The network has already invested in improved graphics, virtual groups and new interacting tools to create a more comprehensive viewing experience.
CBS will also rely a lot on its global correspondents to provide reporting to the location, adding an instant layer and authenticity to the transmission.
“The CBS News strength has always been in its ensemble of journalists, both before and behind the camera, and our goal with John, Maurice, Margaret and Lonnie at Evening News is to exalt the best in their fields every night for viewers Our, ”said Wendy McMahon, President and CEO of CBS News and Stations in a press release.
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Image Source : nypost.com